Art director with 10+ years leading how a brand shows up: campaigns, photo and video shoots, catalogs, packaging, retail and web. At FootJoy I run the seasonal creative program end to end, direct a bench of photographers, illustrators, freelancers and agencies, and own Field & Flint, which grew from 100 to 500 accounts. I use generative AI to speed up B2B sell-in and keep anything customers see authentically shot.